Funnel outcome report
The report is honest about what is still pending.
Waits for outcomes to mature before counting them.
Find it in A/B Lincoln Split Test
- Tests
- [test]
- Analytics
/tests/[experimentId]Why it’s better
No early calls on slow-to-buy traffic.
You do not kill a winner just because its buyers take a week.
A/B Lincoln Split Test
Put Funnel outcome report to work.
Stop arguing about the version. Run the test.