A/B Lincoln Split TestAB-04.04.2

One running optimization per page

Results mean what they say.

Stops two tests from muddying each other.

Find it in A/B Lincoln Split Test
  1. Tests
  2. [test]
  3. Tracking
/tests/[experimentId]

Why it’s better

Clean data on every page.

You never ship a winner that only won because another test was stepping on it.

A/B Lincoln Split Test

Put One running optimization per page to work.

Stop arguing about the version. Run the test.

Ask the Atlas

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