Your business, offer, audience, and point of view
Type or speak answers to 27 questions. Add a visual source, choose an eligible Brand Base for buyer work, or open a nine-question Action Brief.
Available now · Included in Starter
AI-ready brand and buyer intelligence for every campaign.
BrandBaser interface preview
Answer 27 guided questions once. BrandBaser organizes what you know about the business, identifies four ideal-client profiles, creates 4P campaign hooks, builds visual direction, and exports context you can review and reuse.
Use the approved context across Scale.gg—or export it to another AI workflow.
ACTIVE BRAND BASEPassion Project Course
19 / 27 answeredIDEAL CUSTOMER · QUESTION 11
Describe the person who has the most to gain from what you teach.
She has hard-won experience, a course idea she cannot stop thinking about, and too many disconnected tools between the idea and the first student…
RECOMMENDED ICPKaren MitchellPassion-project course creator
VISUAL KIT
Warm editorial
Product facts
The product facts before you begin.
- Status
- Available now
- Membership
- Starter plan
- Start with
- Answer the questions
- Review
- Shape your brand and audience
- What moves forward
- Reuse the context everywhere
Available exports, publishing destinations, and configured connections depend on the workflow. This page states verified capabilities without promising automatic integration with every platform.
27guided brand questions
4ideal-client profiles
324P hooks per profile
20+visual themes
From what you know to context AI can use
Answer the right questions. Review the intelligence. Reuse what you approve.
BrandBaser gives scattered business knowledge a repeatable structure. The AI organizes and expands that source. You decide what is accurate before the context leaves the workspace.
Organizes the facts and develops usable direction
BrandBaser structures the source, identifies four buyer segments, creates categorized 4P hooks, and extracts visual tokens for review.
Brand Base, buyer profiles, hooks, kit, and brief
Keep editable brand intelligence, 32 hooks per profile, a visual style guide, and task-specific Action Briefs in one workspace.
Edit the truth before another tool uses it
Correct the answers, profiles, hooks, colors, fonts, and brief. Export only the approved context as TXT, RTF, Markdown, PDF, or ZIP.
The prompt is missing your business
Answer once. Stop re-explaining your business to AI.
Every fresh AI chat starts with the same unpaid job: paste the offer, explain the buyer, describe the voice, correct the positioning, and hope the important details survive. BrandBaser gives those facts one editable home.
“Unlock your potential with our comprehensive solution.”
Could belong to anyone.The AI can see the real offer, buyer, objections, language, and point of view.
Built from what you actually told it.01 · Build the source of truth
Twenty-seven questions that know what to ask next.
The guided wizard captures the strategic details most prompts leave behind. Type an answer, speak it, save by section, and return whenever the business changes.
Founder’s journey
The experience, turning points, and beliefs behind the business.
Business identity & purpose
What you do, why it exists, and the change you want to make.
Customer avatar
Who they are, what they want, and the language they use.
Offer, pricing & value
What is being sold, how it works, and why it is worth choosing.
Pain, problems & objections
What is stuck, what it costs, and what makes the buyer hesitate.
Competition, USP & partners
The alternatives, meaningful difference, and market around the offer.
Real BrandBaser interfaceVoice input available
02 · Turn brand knowledge into buyer clarity
Four real buying contexts. Not one cardboard avatar.
BrandBaser reads the source you created, proposes four distinct ideal-client segments, recommends the strongest fit, and gives you an editable profile for each one.
BEST-FIT PROFILE
Editable MarkdownKaren Mitchell
Passion-project course creator
PAIN · 8PRIZE · 8PROBLEMS · 8PATH · 8
32 reusable campaign hooksGenerate eight distinct angles in each 4P category, edit the profile, refresh the hooks when it changes, and download the result.
03 · Give the strategy a visual language
A Brand Kit is more than a logo drawer.
Attach a Brand Base to a visual system for color, typography, spacing, radius, shadows, and gradients. Start from more than 20 designed themes, create your own, or extract direction from an image or website.
- Preview the theme on a complete page before committing
- Modify a library theme or build from a blank editor
- Export a Markdown style guide or a complete ZIP package
- Connect BrandBaser Style Guides inside PageBuilder
Warm Editorial / ThemePreview theme
COLORSTYPOGRAPHYSHAPE
THE PASSION PROJECT
Teach the thing you cannot stop talking about.
A warm, editorial system with a confident coral action.
Explore the course04 · Go from permanent truth to today’s task
The Brand Base knows the business. The Action Brief knows what you need now.
A nine-question Action Brief adds the job-specific details—a launch email, webinar, ad, article, or sales page—then combines them with the reusable brand context and the right project instructions.
Brand Base
Voice, offer, audience, story, objections, positioning.
9-question Action Brief
Purpose, audience, format, promise, proof, action.
Project Instructions
Specialized guidance for the type of content being created.
A prompt with a memory.
Copy it into the AI tool you prefer—or keep the context moving through Scale.gg.
Export Brand Bases asTXTRTFMarkdownPDFor download a complete Brand KitZIP
Useful by itself. Stronger when connected.
BrandBaser is the context layer—not the whole platform.
Bring its approved brand and buyer intelligence into ClickCampaigns, PageBuilder, and other Scale.gg apps. Or skip it and begin directly in ClickCampaigns. The flagship campaign system does not require BrandBaser to get started.
Available now · Included in Scale.gg Starter
Answer once. Stop briefing every AI tool from zero.
BrandBaser turns what you already know into brand facts, buyer profiles, campaign hooks, visual direction, and portable context you can check before the next AI workflow begins.
Straight answers
What to know before you build a BrandBaser knowledgebase.
What is BrandBaser?
BrandBaser is a source-grounded AI brand-intelligence workspace that organizes your voice, offers, audience, positioning, and visual direction for reuse.
What do I give BrandBaser?
Answer the 27 brand questions and review the business, buyer, offer, voice, and visual information you want other workflows to use.
What does BrandBaser produce?
It produces an editable brand knowledgebase, buyer profiles, positioning, campaign hooks, visual direction, and portable brand context.
Does BrandBaser decide my brand for me?
No. It organizes and develops the information you provide. You review and approve what becomes reusable brand truth.
How is BrandBaser different from ClickCampaigns?
BrandBaser establishes reusable brand and audience context. ClickCampaigns uses approved context to coordinate campaign planning and production.